Ehrmanns announces their appointment as UK agent for Robert Oatley Vineyards (ROV). Family owned ROV was created in 2006 under the helm of world renowned wine craftsmen Robert Oatley and Chris Hancock MW, the creative forces behind Rosemount Estate.
Multi award winning Director of Winemaking Larry Cherubino has created a fantastic range of wines, focusing on regional strengths, to respond to different market needs.
The range will be divided into four tiers targeting emerging sectors such as Independents and e-commerce, as well as the traditional Premium Grocer and On Trade markets. The wines have been selected from quality varietals grown in premium areas such as Margaret River, McLaren Vale and the Mornington Peninsula. The aim of the brand is to get the consumer excited about Australia again and reinvigorate the category with fresh, modern, food friendly wines.
ROV have established themselves in the last 6 years as a major player in Australia and have achieved good distribution in the States and Canada. They believe Europe offers a great deal of potential and have appointed Barney Davis as General Manager UK & Europe to develop the brand here. Barney joins from the Company of Wine People and will start his new role on the 19th of March 2012, he will work in close partnership with Ehrmanns to build a strong presence in the British market.
Speaking on behalf of Ehrmanns, Director of Buying Joy Edmondson comments, “It is a privilege to be working with legendary wine professionals Robert Oatley, Chris Hancock and their team at Robert Oatley Vineyards. We could wish for no better partner to steer Australia through the current state of flux and into the second wave”.
Edmondson concludes, “We believe our latest partnership with ROV demonstrates how well Ehrmanns is progressing and how dedicated we are to sourcing the very best wines for our customers.”
Also commenting on the new relationship, Barney Davis (General Manager UK & Europe) said, “we are delighted to appoint Ehrmanns as our UK representative, they have a strong track record for building brands thanks to an efficient multi channel approach. I am looking forward to developing the ROV portfolio with them in the UK.”
Sitting alongside boutique winery Tahbilk (Nagambie Lakes) in our portofolio, ROV will have access to all trade channels in the UK Major Off trade, Impulse, Independent & Online via Ehrmanns Independent Selection (EIS) plus the On Trade. Each of these trade channels has its own dedicated sales and marketing team and offers a unique service to our customers.
The Robert Oatley Vineyards range will be officially launched in May 2012 at the London Wine Trade Fair on the Ehrmanns stand (N42).
For any information on the range, please contact Marianne Fillion at marianne.fillion@ehrmanns.co.uk










Ehrmanns is very proud to announce its appointment as UK agent for Argentinian Fairtrade certified brand Finca Monteflores. The range created by winery Casa Del Rey – which produces and markets iconic brand Alta Vista – will be launched at the Wines of Argentina tasting in London and fully available in the UK from October 2011. Finca Monteflores will be exclusive to independent retailers whilst a sister brand is currently being developed for the Multiples and Impulse sectors.